The Canadian Forces Halifax Personnel Support Programs (PSP Halifax) Corporate Sponsorship program offers Corporate Canada and Canadian Industries a unique opportunity to promote themselves to the Halifax Area Department of National Defence (DND) community as Corporate Sponsors. This is an exceptional opportunity to access this specific target group.

 The Halifax area comprises the largest military population of any city in Canada reaching over 100,000 people. DND is HRM's largest industry, employing more than any other local organization. There are many departments within PSP Halifax, offering various events and programs that require sponsorship. They include: The Canadian Naval Centennial Celebrations, DND Family Days, Sports programs, Sports Awards Breakfast, Navy 10 K Run, Navy Fitness Challenge, Mess Dinners.

  One of the many goals of sponsorship is to establish new relationships with future sponsors while strengthening relationships with current corporate sponsors to benefit each party mutually. Sponsorship planning is based on the individual sponsor’s needs, whether is be prominent visibility, on-site visibility within an event, or the creation of specialized promotional opportunities.  The success of a sponsorship program is contingent upon fulfilling the sponsor’s expectations.  The personal touches ensure a sponsor’s message is properly delivered to the correct market segment at the right time.  There is a proper way to incorporate each major sponsor categorically into this winning program and that is what we plan on delivering.  It is all about creating new opportunities for sponsors to gain visibility within the military community and for military personnel and their families to benefit from the best possible resources that sponsorship can provide.

For more information, please call:

Ken Doucette, Corporate Services Director, 721-8553

Missy Ryan, Corporate Sponsorship Manager, 721-6504